E'toshia McFarland of Faces By ETOSH from Columbia, South Carolina approached me about doing a photo session for her brand. The goal of the session was to capture portraits of her while she applied and used a few of her make-up products.
The setups on this shoot were pretty simple. I used two light sources: the main light was the Westscott 43 inch Apolo Orb with two Yongnuo YN600ex-rt flash; and another YN600ex-rt with no modifier to use as a fill and or hair light.
The first setup with E'toshia (image above), I had the main light on camera left and the fill light to camera right bouncing off a reflector using the silver side. The light coming through the window was used to add some mood and fill to the image. Once the lighting was positioned properly, we focused on the practical application of how products are used when she's creating unique looks for clients and her herself on a daily basis. Posing was inline with make-up application and not contrived.
On the second setup (first image below), we didn't change locations. I asked E'Toshia to stand; the main light was in the same location just elevated to be slightly above her and down. The fill light now became the light-source on her hair . For the background I used the black side of the reflector. Posing as in the first setup was executed with the action of the make-up application.
For the final setup we went outside (second image below). I used the same configuration as we did inside on the second setup. The only change that was made with respect to lighting was I gelled the light-source for the hair . E'Toshia suggested the use of the perfume bottle in the image, which helped me with the pose. For the final images, I wanted to capture some portraits of E'Toshia without any products, so she can potentially use the images for other purposes.
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